Thursday, March 7, 2019

PUBLICISTS' TACTICS AND A DOWNSIDE TO ADS' RACIAL MIX


ANTI-STEREOTYPES ATTRACT ATTENTION

Class hostility: 



Breaking gender rules: 

  • Boys whose coiffures stand out

Bus stop, rue Jeanne d'Arc, 13th, July 2023
Métro stop in the 11th, November 2023

  •  Men with an intellectual look sell glasses:


Place d'Italie, February 2025 

Notice the coiffure.

Optician's window, rue de la Goutte d'Or, 18th, August 2022

 

   Métro in the east, May 2023
Bastille, June 2023
 
  • Unconventional women, shown as odd:

Rue Jeanne d'Arc, 13th, March 2024
  • A heavy model says that all are welcome to the mall, though the stereotype appears as soon as you walk in:

 Italie 2, 13th, October 2023 

# # #

Does inclusion have a dark side? One can't tell whether these models are men or women. 


 

 Opposition to prejudice might be real.
Or it might be wanting interchangeable consumers. 

End of this section.

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