ONLY NOBLES COULD LEGALLY BUY THE FRENCH EAST INDIAN COMPANY'S SUMPTUOUS CLOTHS.* SO THE COMPANY SETTLED WHERE IT WOULD BE NEAR ITS CLIENTS.
*Jeanne Poisson, the future Marquise de Pompadour, as a commoner could only buy them in secret (toward 1740).
This painting in the Administrator's dining room has a love story as pretext, but the real subject is the ship.
The Fiancée of the King of Garbe, artist unknown, early 18th century / Château de Condé - Aymeri de Rochefort
The Marquis de la Faye had been secretary to Louis XIV. Owner of the Château de Condé in Champagne, he is remembered for employing the main artists of the early 18th century for its decor, not for business acumen. For why that matters, please click. (For both links, please scroll down.)
The company's presence brings other textile establishments:
Map of 1648 / zoom
The name Le Sentier — "The Path" — comes from the path that led through the area where many nobles settled, between the Saint-Denis and Montmartre gates.
That explains why the area becomes the place where mass produced fashion is later produced.
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The red arrow shows our walk, the yellow arrows, the neighborhood frontier.
M° Réaumur-Sébastopol, where Le Sentier begins (behind it, "Textile Stationary Store")
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Its labor force, immigrant from the start:
La Vérité si je mens ! ("Would I Lie to You?") by Thomas Gilou with Richard Anconina, 1997
Movie: A gentile tumbles into Jewish manufacturing of the Sentier...
It became a place of intense energy, where fashion was designed and delivered within a week, until gentrification and Chinese competition led many merchants to move.
(Toward Aubervilliers in the north, from about 2000)
Left, photo taken in 2000; right, from Would I Lie to You?
"Lease for sale" (in 2020)
Some remain...
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