PUBLICISTS' TACTICS AND A DOWNSIDE TO ADS' RACIAL MIX

ANTI-STEREOTYPES ATTRACT ATTENTION

Class hostility: 

An arrogant member of the elite

 An angry Black 

Breaking gender rules: 

• Boys whose coiffures stand out

Bus stop, rue Jeanne d'Arc, 13th, July 2023

Métro stop in the 11th, November 2023

•  Men with an intellectual look sell glasses:

Place d'Italie, February 2025 

Notice the coiffure.

Optician's window, rue de la Goutte d'Or, 18th, August 2022

 

   Métro in the east, May 2023

Bastille, June 2023

 

• Unconventional women, shown as odd:

Rue Jeanne d'Arc, 13th, March 2024

• A heavy model says that all are welcome to the mall, though the stereotype appears as soon as you walk in:

 Italie 2, 13th, October 2023 

# # #

Does inclusion have a dark side? One can't tell whether these models are men or women. 

 

 Opposition to prejudice may be real,

but it can be more deeply due

 to the wish for interchangeable consumers.  

End of this section.

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Next section,

III.3.5.9.xx

Tomorrow's destination?